chriba officialApr 151 min read[CHRIBA BRIEF | Volume 11] Plant-based food is unhealthy—that’s not true! How can corrective messages help promote plant-based menus in quick-service restaurants?Updated: Apr 15Reference: Zhang, X., Jeong, E., Shao, X., & Jang, S. (2023). Plant-based food is unhealthy—that’s not true! How can corrective messages help promote plant-based menus in quick-service restaurants?, International Journal of Contemporary Hospitality Management, Vol. 35(9), 3216-3234.Hospitality Management, 108, 103357
Reference: Zhang, X., Jeong, E., Shao, X., & Jang, S. (2023). Plant-based food is unhealthy—that’s not true! How can corrective messages help promote plant-based menus in quick-service restaurants?, International Journal of Contemporary Hospitality Management, Vol. 35(9), 3216-3234.Hospitality Management, 108, 103357
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[CHRIBA BRIEF | Volume 10] The Effect of COVID-19 on hotel booking intentions: Investigating the roles of message appeal type and brand loyalty
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